Pivot from Print Newsletter to Email Newsletter

One of my clients chose me to help them pivot from a physical holiday mailer to an email newsletter. 📬 How cool is that?!

I was so pleased to be chosen as their partner as they made this shift into a new way of communicating digitally with their audience.

I helped them every step of the way, from designing the email campaign and all the included graphics, all the way through providing written analysis of their metrics after the fact, and talking them through potential next action steps, like following up with those audience members who clicked through to the site or social channels, as well as subsequent email blasts to consider incorporating in the new year. 📈

I also chatted with them about the benefits of implementing a CRM system and how it would enable them to make better decisions when communicating with their clients, as well as having a single place to track both correspondence and preferences. ✅

Are you looking to make the switch from a physical mailer to a digital one? 📰 ➡️💻

Do you need help pivoting that existing design to one that will render optimally on all devices? 📱

Or maybe you're in the market for a fresh redesign entirely? ✨

Are you curious about how to put your email analytics to good use by understanding which audience members you should get in touch with? 🤔

Do you need general strategic advice about how and when to incorporate additional tools, like a CRM system, or an email marketing tool? 💡

These are all things that Golden Hour Media & Strategy can help out with, and more!

How are you sending your holiday correspondence this year? If you're interested in exploring digital options, get in touch with us! 👋🏻